THE CHALLENGE
Optus wanted to create an online version of their ‘Digital Thumbprint’ incursion program to boost accessibility for rural and remote schools. Digital Thumbprint is Optus’ program to teach students how to be safe online.
OUR SOLUTION
The Kimberlin Education online Learning Management System (LMS) called KE Classroom was licensed to Optus and housed five modules that students can work through at their own pace. We aligned online modules with the educational content delivered in the face-to-face program. We designed the KE Classroom LMS in line with the Optus brand guidelines and included engaging interactivity to appeal and stimulate the secondary student audience.
SCORE CARD
The Digital Thumbprint online program was launched in 2020 with a supporting marketing campaign and is available to secondary schools throughout Australia.
